Role

UX Researcher

Design Lead

Time

Feb ‘21 - Current

Feb ‘21 - Current

Team

Ali Kight

Kit Stanley

Revolutionizing the period pain experience.

Overview

I’m working at TINA Healthcare as their UX/UI Design Lead. At TINA Healthcare, we are reimagining the period pain experience.

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We launched in early 2023, where I set the foundation for user studies, finalized the design system for consistent messaging and marketing, and created our website to craft the best shopping experience.




As we grew our product offerings in late 2024, I redesigned the website to host more products, tell our brand story in a compelling manner, and optimized the shopping journey for quicker customer conversion.

I’m working at TINA Healthcare as their UX/UI Design Lead. At TINA Healthcare, we are reimagining the period pain experience.

‍


We launched in early 2023, where I set the foundation for user studies, finalized the design system for consistent messaging and marketing, and created our website to craft the best shopping experience.







The user research work is private and personal to our customers, so I am unable display in-depth details regarding our user studies. However, I can provide more details regarding my design process and how I came to decisions as certain points via call.

As we grew our product offerings in late 2024, I redesigned the website to host more products, tell our brand story in a compelling manner, and optimized the shopping journey for quicker customer conversion.





The user research work is private and personal to our customers, so I am unable display in-depth details regarding our user studies. However, I can provide more details regarding my design process and how I came to decisions as certain points via call.